Social Media Marketing Campaign

We are one of the fastest growing Fintech companies in India: We are looking for a freelancer/agency who has the following skills/experience: 1. Has 5+ years of digital marketing experience in both B2B and B2C sector 2. Should have excellent understanding of financial services and consumer behaviour 3. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns 4. Has experience in all aspects of digital marketing like Search, Social, Content, videos etc. 5. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate 6. Up-to-date with the latest trends and best practices in online marketing and measurement He/she will have the following responsibilities: 1. Create strategies to increase online traffic to the iLoanz website 2. Develop and implement short term as well as long term SEO strategy 3. Write, edit, and distribute clear and compelling communications for borrowers & lenders 4. Write email marketing campaign content 5. Design, build and maintain our social media presence and company blog 6. Use analytics to evaluate end-to-end customer experience across multiple channels 7. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)