[login to view URL] is a new ecommerce website in progress built on Shopify and Oberlo dropship model. Inventory has been added and theme has been personalized to desired look and feel. Instagrama and FaceBook pages have been completed.
We need experienced end to end IT partner in performing product title, description and image updates, create facebook and google SEM marketing campaigns, perform shopify theme modifications, email marketing campaigns and re-branding the website to current norms if necessary .
We look for a low quote at the beginning of this project as it has been a cost-center so far and not a revenue generating project yet for us. This will lead to permanent ongoing maintenance project for the successful freelancer provided that requirements are met. If the project goes well, we may offer written experience letter and timely payments
We seek a partner who can provide their own thoughts and implement their ideas and make recommendations. Please not that we are not looking to hire someone who needs every detail and step by step instructions. Experienced Shopify Professionals with successful background in SEM may apply.
High Level Requirements
Project: Just Style Up
Sponsor: Shivalik Arora
Start Date: November 22, 2018
End Date: December 05, 2018
Skills: Creative Writing, Data Entry, Image Editing, Shopify Theme Customizations,
JSU is a Shopify based webstore which is integrated with Oberlo. Oberlo is a backend dropshop listing provider from where we import products into Shopify for listing.
- Shopify Theme addition and basic customization has been completed to give website a look and feel
- Multi currency app and Ali Reviews App has been setup which automatically imports reviews for
products into the site
- Products have been created and imported
- Products are currently tagged as Men’s Jackets and Women’s Jackets to go under appropriate menus
- Facebook page and instagram pages have been created and are upto date
- Google Merchant account has been created as well
Phase 1 – 3 Days
- Theme needs further customization for a professional look
- Clothing products need to be further sub categorized to match danier.com
- Logo may be revised and touched up at discretion of web designer
- Products need title, description and images cleanup
-Titles are generic which provide idea of what the product is. These titles would need to be shortened to match appearance of the product
- Descriptions are too detailed and need to have basic information in same format for all products
- Some images may have manufacturer’s branding which will need to be edited and removed. There is image edit feature within shopify which will allow web designer to remove branding
- Email Opt-In popup app needs to be added on page load to offer email subscription for offers
- Review of Design and Product Listing
Phase 2 – 4 Days
Marketing and Social Media Listing
Google Ad Campaign and Audience Targeting
Facebook Ad Campaign and Audience Targeting
Additional details and brainstorm discussions will take place to narrow down specifics once phase 1 of project completes.