Digital Marketing Manager -- 2

*Digital Marketing Ninja* Do you want to teach Google the meaning of the word Respect?!? We are looking for a Digital Marketing Craftsman/Craftswoman. We are looking for the person who wakes up excited about the cool sh!t you get to do everyday! We are not looking for someone who “can do” Digital Marketing…If your experience is encompassed by outsourcing to a far away land…this is NOT the job for you. We want the person who loves the work, loves the challenge and loathes those that would disrespect their profession with half-ass work. We are looking for Kick-Ass! If this sounds like you…read on. The Details: we are a young company, that sell unique food product from the middle east to Europe, our main location is Italy. please feel free to check our website: [login to view URL] * This team member must have a solid understanding of the entire Digital Marketing ecosystem and the relationships that all channels have with one another. More specifically, you must have in-depth experience optimizing for search. The Digital Marketing Manager is responsible for the development and delivery of all digital marketing strategies for Sesames which includes the website, online advertising, email marketing, social media, videography, and graphic design. A successful Digital Marketing Manager will take an analytic approach to create more awareness and leads for us. *Essential Duties AND The main areas of focus for this position are: * 40% Website and Digital Advertising * 10% Strategy, Analytics, Administration, and Delivery * 10% Email Marketing * 30% Social Media Management * 10% Graphic Design _Website and Digital Advertising_ * Partners with Content Coordinator to manage all aspects of the Sesames website including design, maintenance and creation of website copy; * Develops and implements a strategy to continually improve SEO of sesames webpages; * Manages all digital marketing activities including Google Ad Grants, PPC, and SEM campaigns; * Utilizes all analytic tools necessary such as SEO software, Google Analytics, and Google Ads Manager to make informed decisions on all web and digital advertising strategies. _Strategy, Analytics, Administration, and Delivery_ * Develops and delivers digital marketing strategy across a variety of platforms to drive leads and products awareness; * Utilizes a variety of analytical software tools to evaluate performance and adjust digital marketing strategies _Email Marketing_ * Develops and implements the social media strategy which includes organic and paid advertising to generate new leads. *Maintains knowledge and adapts the social media strategy utilizing the most current technologies and platforms; * Analyzes all data/metrics and adjusts social media strategy based on performance.