Integrated Case Study Analysis: 12,000 Words. URGENT

Case Study Analysis

You will need to analyse the issues and problems in the attached case study company, and follow the guide stated in the guide document attached.

It will contain 6 chapters and everything that is expected is stated clearly in the attached guide.

Word Limit 12,000 Words

Executive Summary (0marks)

Chapter One

Introduction

Background of the case

Problem Statement (relevant to the focus area: state clearly and categorize all the problems from least pressing to most pressing )

Research Questions (relevant to the focus areas)

Research aim and objectives

Significance of the study

Chapter Two: Case Brief (4-5 pages)

The Case brief; your expression of understanding of the case study, the problems, challenges, issues e.t.c.

You describe the situation of the company, the problems / issues to be addressed in the project.

Define the problem/issues to be addressed precisely and relevantly

It should be explanatory, Professional and simple enough to understand

The use of technical (business terms ) is strongly advised when need to show your understanding

You use your own words. No References is expected in this chapter

Avoid using exact words as it is in the case study material ( it will raise similarities level when the work is submitted)

Chapter Three: Problem statement and Analysis

The whole of chapter 3 is not for analysis but plan of analysis, the theories for each subject area should be explained with extensive literature, graphics e.t.c. You only explain the theories and how you will apply it, you dnt apply the theories in this chapter, the application is in chapter 4. All you have to do in chapter 3 is explain each theories using extensive literature and how it would be applied to the case study . LOTS OF REFERENCES

YOU SHOULD USE MODELS AND THEORIES RELATED TO THE SPECIFIC AREAS.

E.g PESTLE ANALYSIS, PORTERS FIVE FORCES, PORTERS GENERIC, BLUE OCEAN, E.T.C. When talking about human resources, you choose 5 theories that can be used to solve the human resource problems in the case study, u explains extensively with appropriate references (evidence of wide research and knowledge should be shown in every paragraph).

N.B: Extensive References are needed in this chapter

Use Tables, figures, graph, and any illustration when needed

3.1: Statement of problem In the case (3-4 pages)

1 page Describing the problem

Focus on the 3 questions

following issues addressed

3.2 :Research Methods (2-3 pages)

research methods used

3.3 :Literature review (11 pages /3000 words)

Conceptual framework ( problems should be stated in center and surrounded but its sub problems)

Concept discussed in literature review not related to the case, but to the concept.

This chapter, you explain the models/ theories/Analytical/ planning tools to be used to analyze the case

Ex: market efficiency: nothing from case

Knowledge base help to build a case

Need alot of references

3.4: Plan of Analysis

Focus on list of problems raised

How to answer each question

Relate to 3.3

Justifying methodology  

Concepts related to the question

You take each problem areas and explain it separately e.g. Human resource, you take it as a subheading and point out the human resource problem in the case study, then you point out and briefly explain at least 5-6 models and theories/ analytical tools and concepts that can be used to analyze the case as regards to the subject matter (u dnt analyze, you just point out how it applies to the problem)

You take each problem area and state which Theories or models you plan to use in analyzing each of the problems

Need alot of references

3.5 :Sources of data

- source of data: secondary data, case (half a page)

3.6 :Ethical Issues

Ethics issue: no ethical issues secondary data from public remain (half a page)

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Projektazonosító: #10218514

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